Food & FMCG

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The Power of Digital: How Ghost Kitchens market food brands with no physical presence đŸ‘»

Ghost Kitchens are a new business model, dubbed “the third wave of food delivery”. Unlike restaurants, they have no dining space, and operate entirely through online delivery platforms. Seeing these brands successfuly market themselves without physical locations is an exciting proposition for those of us in digital. And it’s not (only) because of the multitude of puns we can create with ghosts throughout October 😉

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